5 Ways Internet of Things Tech Will Reshape Retail
The rise in eCommerce has given the retail industry a shift unlike any other time in its history. While big box stores hustle for position in a rapidly changing omnichannel landscape, technology continues to rapidly drive new retail innovations. Chief among them will be the Internet of Things (IoT) revolution. This will connect consumers to… (0 comment)

17 Posts for 2017: Year-End Roundup of Our Top Posts
It was a big year in PPC from the new AdWords UI, the start of artificial intelligence and machine learning, along with the focus on audience targeting! As we prepare for the products, platforms, and announcements coming in 2018, let’s end this year by looking back at our most popular content — the top 17 posts from the… (0 comment)

In 2018, Data Will Fuel the Emerging Insights Economy
The prospect of artificial intelligence (AI) changing everything generated considerable buzz in marketing circles in 2017, and that will continue in 2018 and the years ahead. Innovations like Salesforce Einstein, the first comprehensive AI for CRM, will give sales professionals unprecedented insights into customer needs, help support agents solve problems before customers even perceive them… (0 comment)